Industry Analysis on British Airways Enterprises Research Paper

Industry Analysis on British Airways Enterprises - Research Paper illustrationAccording to the report, it is important to highlight because of the rapid technological penetration as well up as transformation, the universe of discourse has become a well connected single entity. As a result, masses around the globe have gained easy access to multiple knowledge sources and have become more aware as well as requirementing in nature. The rising diverse needs of the masses present in diverse markets of the world, because of their increased awareness, have created a strong opportunity for business for firms present in various geographical locations.This paper outlines thatas per the estimates of the IATA, the international passenger demand grew by around 5.4 % and the domestic passenger demand by 4.9% in 2013 in all regions. However, the North American carriers which are the main players in the US scheduled air communicateation sector received the slowest growth in regards to passeng er avocation on the international front. The international passenger traffic for the US market increased by 3% on an annual basis. On the other hand, the domestic passenger traffic for the US market grew by around 1.9% in 2013, because of positive sentiments related to economic stability, growth in employment as well as the increase in consumer spending.For the purpose of projecting the future demand for the scheduled air transport sector of the US, attention has to be given on the global traffic forecast provided by the IATA.